The market is dominated by domestic suppliers, as imports account for 32.4% of total market size in 2023. Households drive market demand, with household spending representing 52.0% of total demand in 2023. Brazil has the second largest market size for television and radio receivers, sound and video recording devices regionally, with demand reaching USD7.5 billion in 2023. Samsung Electronics Co Ltd is the largest company in Brazil, generating 9.4% of the industry’s total production value in 2023. The industry is fragmented, with the top five companies generating 24.4% of total production value in 2023. The total number of companies decreases in 2023, to 456 units. The costs of the industry increase by 3.8% in 2023, largely driven by rising B2B costs. The industry’s profitability increases and stands at 5.1% of production value in 2023, the 10th highest regionally. The industry’s exports share decreases in 2023 to 3.3% of total production output. With production value of USD3.7 billion, Brazil accounts for 10.3% of the Latin America total in 2023.
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This Euromonitor industrial report provides unique information on Television and Radio Receivers, Sound and Video Recording Devices in Brazil: ISIC 323. With this industrial report, you’ll be able to explore the industry from its sources of supply to its buyers. The Television and Radio Receivers, Sound and Video Recording Devices in Brazil: ISIC 323 report includes: Industry datagraphics including production data, exports, imports, cost structure, and profitability
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