The forecast period is expected to see an increase in the numbers of local consumers making changes to their consumption habits in an effort to reduce the ecological impact of their consumer choices. This wider trend is set to underpin a shift in demand towards more sustainable types of apparel accessories and the inevitable response of category players is set to form part of the paradigm shift that is being seen across the global apparel and footwear industry.
The background developments that underpinned rising demand for hats/caps during the review period are expected to remain in effect during the forecast period as well, with global warming set to mean longer, hotter summers for Hungary. This will inevitably spur demand for hats and caps that are suitable for keeping the sun of one’s head and face as increasing numbers of local people, especially those with fair skin and light eyes, look to hats and caps for protection against the sun’s harmful UV rays in an effort to protect their skin, reduce the potential for skin damage and minimise the risk of developing skin cancer.
E-Commerce is set to remain an important retail distribution channel for apparel accessories in Hungary during the forecast period, although the country’s online apparel and footwear retailers are set to continue facing major challenges as the market share of retail e-commerce is likely to continue sliding. Online sales of apparel accessories are set to remain subdued due to the general preference among the local population for shopping for apparel and footwear in stores, which gives them the opportunity to gain first-hand experience of garments and try them on for size and fit.
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Understand the latest market trends and future growth opportunities for the Apparel Accessories industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Apparel Accessories industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Apparel Accessories
Supplementary garments and clothing articles consisting of items as belts, scarves, gloves, hats, ties and other accessories. Knitted accessories (hats, scarves and gloves) are also included. Includes all such products designed for men, women, children, and infants. Shoes, bags and sunglasses are excluded and attributed to Footwear, Travel Goods and Sunglasses respectively.
See All of Our DefinitionsThis report originates from Passport, our Apparel Accessories research and analysis database.
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