Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Argentina. Includes comprehensive data and analysis, tables, charts, with five-year forecasts.
Wound care in Argentina is forecast to see decline in retail volume terms due to weak consumption. Government reforms have driven up the cost of living and unemployment forcing consumers to make cutbacks on non-essential products like wound care…
Weight management and wellbeing faces another difficult year in 2024 due to the ongoing economic crisis in Argentina. Rising inflation has rendered these premium-priced goods unaffordable for many middle and lower-income consumers. Weight management…
Since the pandemic, retail volume sales of vitamins in Argentina have remained well above 2019 levels, although there have been some fluctuations in consumer demand over recent years. Vitamin consumption is projected to decrease in 2024 as the…
Sports nutrition is projected to increase volume sales despite ongoing economic constraints, as consumers seek to mitigate health issues, such as being overweight or even obese, by engaging in more rigorous workouts. Sports nutrition is driven by…
Retail volume sales of sleeps aids are projected to decrease in 2024, as escalating costs of living and higher levels of poverty drive down demand. With household disposable income under intense pressure, many consumers reduced expenditure on…
Paediatric consumer health is facing decline in retail volume sales due to the economic crisis in Argentina. Rampant inflation and the high costs of energy and food have impacted both companies and individuals. Families have become more…
Over 2024, NRT smoking cessation aids are projected to recover in retail volume terms, in line with the growing consumer propensity to stop cigarette smoking. NRT gum continues to drive the category overall, thanks to its lower average unit price…
Demand for herbal/traditional dietary supplements will continue to rise as consumers seek products which help to protect them from illness and place a greater focus on their health. The increased attention given to prevention and products supporting…
In 2024, inflationary pressures impacted eye care sales in Argentina. Volume sales showed a weak performance while retail value sales increased in line with inflation. Consumption dropped following the reduction in purchasing power among middle and…
Digestive remedies have seen prices escalate due to hyperinflation in Argentina. The new government of Milei, which promotes a libertarian economic model, deregulated consumer health prices in January 2024, which had been regulated by the former…
Despite the ongoing inflationary pressures, consumers have become more health-aware and are paying more attention to maintaining healthy lifestyles to help boost their immune systems, which has supported sales of dietary supplements. The expansion of…
Retail volume sales of dermatologicals in Argentina are expected to decrease in 2024 against a backdrop of escalating prices and high costs of living. President Javier Milei applied strong fiscal measures in late 2023 and reduced public spending,…
Cough, cold and allergy (hay fever) remedies in Argentina face a sizeable decline in constant value sales over 2024. Average income levels remain below historical standards with many Argentinean households facing reduced purchasing power in the face…
In 2024, consumer health in Argentina is facing decline in retail volume terms, while current value growth soars in line with inflationary pressures. Argentina is in the midst of recession and has one of the highest inflation rates in the world,…
Analgesics witnessed phenomenal current value growth in 2024 as rampant inflation in Argentina pushed up costs and led to strong price increases. In the face of narrowing profit margins, players were forced to increase prices to cover higher…
In 2023, Argentina's dominant household type was couples with children, reflecting traditional family lifestyles. However, a shift towards smaller families and single-child households was observed, influenced by urbanisation and improved access to…
Tourism in Argentina can vary greatly from year to year based on the value of the peso against the dollar. When the exchange rate is very low, Argentina becomes a very affordable destination for international tourism, a situation primarily taken…
Fluctuations in the exchange rate play a crucial role in shaping Argentina's competitiveness and attractiveness as a tourist destination for international visitors. When the local currency depreciates against the US dollar, it becomes more affordable…
While there are significant opportunities for luxury hotels across Argentina, given their relative scarcity, the number of these lodgings has not increased significantly due to ongoing economic instability, which deters companies from making the…
While OTAs (Online Travel Agencies) have grown substantially in recent years, a lack of engagement during the COVID-19 pandemic led many local consumers to lose trust in these types of intermediaries. In many cases, consumers prefer to use agencies…