As the country recovers from the economic impact of the COVID-19 pandemic and inflation rates slow, more smokers are also expected to choose higher-quality pipe tobacco as affluent smokers return to quality smoking tobacco. However, pipe tobacco is set to remain a niche category.
Cigars is projected to see slow but steady retail current growth in the forecast period as the economy recovers and disposable incomes rise. Retail current value growth is set to outpace retail volume growth as some consumers return to purchasing higher-priced large cigars.
Despite tobacco companies not being allowed to advertise in commercial channels, they may leverage social media to present their brands and products. Tobacco specialists like Cigar Empire and Tobacco Pipe Malaysia could organise social media contests, rewards for loyal consumers and free gifts (eg limited edition cigar containers, lighters and accessories) to attract consumer interest.
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Understand the latest market trends and future growth opportunities for the Cigars, Cigarillos and Smoking Tobacco industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cigars, Cigarillos and Smoking Tobacco industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cigars, Cigarillos and Smoking Tobacco
This report originates from Passport, our Cigars, Cigarillos and Smoking Tobacco research and analysis database.
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