Marseille in France

July 2024

The Marseille in France report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topics. On top of the consumer analysis, economic city landscape is represented including statistics and projections for key macroeconomic, labour and transport indicators.

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MARSEILLE HIGHLIGHTS

Marseille performs relatively well in terms of labour productivity, despite the boost Paris gives to the rest of France. GVA per employee was 3.8% higher in Marseille than in the rest of the country in 2016. The city derives a large part of its economic strength from its port, which is the largest in France, as well as export and tourism activities.

Lower disposable income compared to the rest of the country

A very small premium in labour productivity in Marseille over the rest of France does not result in greater levels of disposable income in the city. Disposable incomes were 3.3% lower in Marseille compared to the rest of the country in 2016. A decreasing share of GVA arising from high value-added sectors, such as business services, and a larger proportion of GVA coming from manufacturing contribute to these results.

Consumers prefer spending on basic necessities

Consumer expenditure per household (excluding transport and housing) in Marseille was smaller compared to the rest of France (-3.5% in 2016). Given lower disposable incomes in the city, households show a greater preference for basic necessities, such as food and non-alcoholic beverages (+2.1% in absolute spending).

Marginally higher spending on transport and housing than the rest of the country

Expenditure on transport and housing per household was 0.4% higher in Marseille than in the rest of France in 2016. The main constraint on the city's affordability is more pronounced spending on housing, which accounts for the largest share of total consumer spending in the city. Meanwhile, public transport in Marseille is underdeveloped, and a much smaller proportion of people use it compared to Paris or Lyon.

The Marseille in France market research report includes:

  • Major Marseille cities scorecard
  • Detailed ranking of cities in terms of future growth, wealth, labour and other key consumer and economic indicators
  • Historic data on population, consumer expenditure, digital consumer and other indicators
  • Five-year forecasts of trends and city growth

The Marseille in France in Marseille report answers: 

  • How does a specific city fair in terms of consumer market attractiveness compared to a country/region?
  • Which cities will be the fastest growing in Marseille?
  • What is the consumer market potential in specific cities?
  • Which cities in “Country” have the largest number of wealthy consumers?
  • How does the city affordability differ across country and region?
  • How does labour productivity differ across cities?
  • What is the household profile in different cities?

Marseille in France

HEADLINES

Chart 1 Marseille City Scorecard Rankings Among 189 Western Europe Cities
Summary 1 City Scorecard Compared to and 2023
Chart 2 Key Marseille Population Indicators Compared to France and Western Europe 2023
Chart 3 Marseille Population Growth Compared to France and Western Europe 2018-2028
Chart 4 Marseille Growth Index of Population Aged 0-14, 15-64 and 65+ Year-Olds 2018-2028
Chart 5 Marseille Population by Age and Sex 2023
Chart 6 Marseille Consumer Expenditure per Capita Compared to France and Western Europe 2018-2028
Chart 7 Marseille Consumer Expenditure Structure 2023
Chart 8 Key Marseille Digital Consumer Statistics Compared to France and Western Europe 2023
Chart 9 Digital Consumer Historic Growth and Forecasts in Marseille 2018-2028
Chart 10 Marseille Disposable Income per Household Compared to France and Western Europe 2018-2028
Chart 11 Number of Households by Disposable Income Band in Marseille 2018/2023/2028
Chart 12 Wealthy Consumers: Number of Households with Disposable Income Over USD150,000 in Marseille: 2018-2028
Chart 13 Marseille Household Possession of Kitchen Durables Compared to France and Western Europe 2023: % of Households
Chart 14 Marseille Possession of Entertainment Electronics Compared to France and Western Europe 2023: % of Households
Chart 15 Marseille Household Possession of Other Durables Compared to France and Western Europe 2023: % of Households
Chart 16 Marseille GDP per Capita Compared to France and Western Europe 2018-2028
Chart 17 Marseille Real GDP Growth Compared to France and Western Europe 2018-2028
Chart 18 Marseille Inflation Compared to France and Western Europe 2018-2028
Chart 19 Marseille Labour Indicators Compared to France and Western Europe 2023
Chart 20 Economically Active Population and Unemployment Rate in Marseille 2018-2023
Chart 21 Marseille Labour Productivity Compared to France and Western Europe 2018-2023
Chart 22 Number of Airport Passengers in Marseille 2018-2023
Chart 23 Automotive Circulation in Marseille 2018-2023
Chart 24 Marseille Transport Possession Compared to France and Western Europe 2023: % of Households
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