Ukraine

Traditional sour milk products like kefir and ryazhanka are performing relatively well with sales reporting a strong recovery in retail volume terms. Despite the challenging circumstances in the country seen since Russia’s invasion these products are…

Glass jars, already the leading pack type in the category, have been gaining further share in chocolate spreads due to their sustainability advantages over plastic packaging. Glass jars are considered more environmentally friendly because they are…

While plastic pouches will remain the leading pack type in the category, HDPE bottles are expected to be gaining share in ketchup over the forecast period, with this pack type appreciated for its sturdy and durable construction, which helps protect…

Glass jars have been gaining share in chilled processed seafood as they are inert, non-reactive and do not impart any unwanted flavours to the content. They also provide a good barrier against oxygen and moisture, helping to extend the shelf life of…

Shelf stable fruit and vegetable packaging is dominated by metal food cans and glass jars. Most shelf stable fruit and vegetables packed in metal food cans sold in Ukraine are imported, and a wide variety of sizes are available – from single servings…

Brick liquid cartons were recording very strong growth in plant-based milk during the earlier years of the review period thanks to the dynamic performance of this product. While sales declined in 2022, when the war broke out, plant-based milk and…

Plant-based dairy continues to see dynamic growth in 2024 with sales set to see a full return to the levels seen prior to Russia's invasion of Ukraine. This dynamism is explained mostly by low market penetration with there being significant scope for…

Sales of traditional other dairy products, like sour cream and plain fromage frais and quark, have benefited from consumers’ shifting from home-produced products and the grey market to formal sales of these products. Previously, many people would buy…

Thin wall plastic containers are becoming increasingly popular in frozen ready meals due to their efficiency and cost-effectiveness. These containers use less material, making them lighter and reducing transportation costs and energy usage.…

Sales of cow’s milk have benefited from consumers shifting away from the grey market and towards formal sales. Manufacturing of raw milk by households in rural areas is decreasing as it has become unprofitable due to there being fewer cows and…

Sales of dairy have continued on the path to recovery in retail volume terms in 2024, although they still remain well-below levels seen prior to Russia's invasion of Ukraine. Sales are being driven increased economic stability, people and businesses…

PET bottles have become a popular choice for drinking yoghurt due to their lightweight nature, which makes them easy to carry and reduces transportation costs. In addition, PET bottles offer superior barrier properties, protecting the product from…

Folding cartons are the main pack type in boxed assortments as they offer a high degree of design flexibility, allowing brands to create visually appealing and customised packaging for their boxed assortments. In addition, the flat pack nature of…

Cheese has continued to see a steady recovery in retail volume terms in 2024 after sales plummeted in 2022 following Russia's invasion of Ukraine. Despite a significant decline in Ukraine’s population, with many people still seeking asylum abroad,…

Sales of butter and spreads have continued to see a relatively successful recovery in 2024 from the sharp drop in sales seen in 2022 following Russia's invasion of Ukraine. These products are a part of the core basket for many people. Butter is the…

Other baby food and prepared baby food, between them, account for the majority of the packaging unit volumes used in overall baby food in Ukraine. Glass jars dominate prepared baby food packaging, although plastic pouches have been seeing strong…

Baby food continues to show a relatively weak recovery in retail volume terms in 2024 when compared to other categories within dairy products and alternatives. Sales of baby food plummeted in 2022 as a significant number of women and children fled…

Although HDPE bottles remain the leading pack type in the category, PET bottles have been gaining share in body wash/shower gel in recent years. PET bottles are seen as offering significant advantages, such as their lightweight nature, which reduces…

In 2024, wearable electronics saw robust volume sales and excellent growth in current value terms, largely thanks to the performance of smart wearables. This reflects Ukrainians' willingness to invest in such products offering superior quality and…

In 2024, the portable players category in Ukraine saw solid growth in both current value and volume terms, primarily fuelled by the rising demand for wireless speakers. Notably, wireless speakers emerged as the sole segment to demonstrate growth…