Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Uruguay.
After a slight contraction in retail volume sales in 2023, the sweet spreads category is expected to rebound in 2024. In 2023, the decline was mainly attributable to a rise in the number of Uruguayans crossing the border into Argentina in order to…
After several years of elevated inflation rates in sauces, dips, and condiments, prices experienced a contraction in 2024. The decline in international prices of edible oils significantly contributed to the price drop in categories like mayonnaise,…
Frozen pizza witnessed volume growth in retail volume terms in 2024 following six consecutive years of decline, with sales supported by the recovery of purchasing power in Uruguay. Being a cheaper alternative, home-made pizza gained ground in…
In 2024, for the second consecutive year, the prices of Uruguay’s most consumed edible oils, soy oil and sunflower oil, continued to decline following a significant increase in 2022. International prices have steadily dropped since peaking in 2022…
In 2024, Uruguay’s GDP rose by 3.5% and purchasing power continued to recover, with salaries increasing above inflation. As a result, sales of cooking ingredients and meals registered positive growth in retail volume terms in 2024, reversing the…
The Salto in Uruguay report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
The Montevideo in Uruguay report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…
Wound care is set to record double-digit retail value sales in 2024, benefiting from the change in the Argentina exchange rate. From February 2024, this immediately impacted prices and led to a decline in small-scale smuggling that bought products…
Weight management and wellbeing is growing above inflation in 2024, supported by the strong performance of supplement nutrition drinks, which are experiencing dynamic growth in both retail volume and current value terms. This performance is thanks to…
Vitamins sales will showcase positive, double-digit retail value sales in 2024, following two consecutive years of recording a decline. Consumption reinvigorated as Uruguayans started to migrate to local retailers in the first semester of 2024. The…
Retail value sales of sports nutrition will continue to grow rapidly in current value terms in 2024. This is despite global supply chain issues, which led to shortages of protein and creatine and a subsequent increase in the prices of raw…
Paediatric consumer health is set to rebound in current value growth in Uruguay in 2024, hitting value growth of 9%. This is due to the change in the Argentina exchange rate, which had an immediate impact on prices from February 2024. As a…
The rising interest in natural products is supporting sales of herbal/traditional products. This is particularly the case in areas such as digestives and cough and cold goods. Some consumers choose to use herbal products as they consider them…
Digestive problems are increasingly common amongst Uruguayan consumers, with rates boosted by several factors, including sociocultural aspects. However, since COVID-19, digestive problems have intensified, with unhealthy eating habits and the rise of…
Dietary supplement consumption is expected to see robust current value growth in Uruguay in 2024, maintaining the trend seen in 2023. Following the preventive health trend, higher sales levels are estimated to grow with an increasing penetration…
Due to climate change, Uruguay is experiencing warmer weather and an extended rainfall season during 2024. These weather conditions have resulted in a strong outbreak of the mosquito-spread virus, dengue fever, which will give extra strength to the…
Cough, cold and allergy (hay fever) remedies are set to post double-digit retail value growth in 2024, benefiting from the change in the exchange rate in Argentina. Argentina’s exchange rate appreciated in the first quarter of 2024, with an immediate…
Consumer health is set to record positive, double-digit retail value growth in 2024, recovering from the decline in sales noted in 2023. In the previous year, sales struggled due to illicit trade, with goods including medicines, dermatological and…
Analgesics is set to record positive current value growth in Uruguay in 2024. Argentina’s exchange rate appreciated in the first quarter of 2024, which immediately impacted prices. Consequently, small-scale illicit trade decreased notably across the…
In 2024, yoghurt and sour milk products in Uruguay is anticipated to see positive growth in retail volume terms for the second consecutive year. The resolution of conflicts between leading companies and trade unions, which had previously constrained…