Retail sales of bags and luggage are predicted to see buoyant growth in constant value terms (2023 prices) throughout forecast period. Growth will be boosted by an increase in local purchasing power, thanks to softening inflation, which will lead to an increase in discretionary spending.
Younger consumers, particularly Gen Zs and millennials, will be the prime target audience within most areas of personal accessories, as they are more willing to experiment with luxury brands, thanks to their exposure to international fashion trends. During 2023, for example, American Tourister launched its Find Fun Everywhere campaign to encourage young would-be travellers to harness their adventurous spirit and explore new holiday destinations, accompanied, of course, by the company’s luggage.
While the capital city of Jakarta is considered the commercial hub of Indonesia, Surabaya is increasingly seen as a market of huge potential for investors. With its vibrant economy, developed infrastructure and growing middle class population, which is increasingly interested in luxury brands, it offers attractive prospects for international and local traders looking to gain share of the bags and luggage market.
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Understand the latest market trends and future growth opportunities for the Bags and Luggage industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bags and Luggage industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Bags and Luggage
Bags and Luggage includes bags and cases which serve common everyday purposes or specific functions during travel, sports, or formal occasions. However, all sports equipment bags (e.g. golf, tennis, and bowling), insulated food and beverage bags, and musical instrument cases are excluded.
See All of Our DefinitionsThis report originates from Passport, our Bags and Luggage research and analysis database.
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