Consumer Electronics

Wearable electronics in Brazil continued to show resilience in retail volume terms in 2023, even amidst economic uncertainty and inflationary pressures, and solid growth is set to continue in 2024. Despite a turbulent economic landscape, the category…

Portable players saw significant retail volume and current value growth in Brazil in 2023, and this trend is set to continue in 2024. Wireless speakers is the overwhelmingly dominant category within portable players, and also continues to drive…

Mobile phones in Brazil faced significant challenges in recent years, with 2023 continuing to see declines in both retail volume and current value terms. This was largely a reflection of the broader economic situation in Brazil, where inflation and…

In-car entertainment in Brazil has been facing a slow and steady decline in retail volume sales in recent years, with this trend set to continue in 2024. In particular, in-car navigation has been seeing consistent double-digit declines in retail…

2023 witnessed a surprising return to growth for imaging devices in Brazil in retail volume terms, and this trend is set to be maintained in 2024, thanks to growth for digital cameras, and a slower decline for digital camcorders. While smartphones…

In 2023, home video in Brazil faced continued challenges as global price increases and inflation kept the category under pressure, and this trend has continued into 2024. Even though the FIFA World Cup in 2022 gave the category a temporary boost,…

In 2023, home audio and cinema in Brazil showed a steady decline across most categories, and this trend is set to continue in 2024. Products such as audio separates, digital media player docks, and hi-fi systems have experienced double-digit declines…

Headphones in Brazil continued its dynamic growth trajectory in 2023, and this trend is set to be maintained in 2024, largely fuelled by the increasing popularity of True Wireless Stereo (TWS) earbuds. These products, known for their seamless audio…

Consumer electronics in Brazil navigated a challenging landscape in 2023, with overall retail current value growth minimal, while retail volume sales fell. However, signs of recovery emerged as 2024 progressed, with expectations of significant growth…

Computers and peripherals in Brazil experienced a turbulent year in 2023, reflecting both global market dynamics and local economic challenges. After a sharp surge in retail volume sales driven by the pandemic and the resulting shift to remote work…

Xiaomi is expanding rapidly across emerging markets like China, India and Russia with high-quality, affordable smartphones and smart home devices. Its growth strategy focuses on innovation at competitive prices and building a robust AIoT ecosystem.…

Samsung is the leading manufacturer of smartphones, televisions and memory chips globally. Although it has slipped to second place in overall consumer electronics, the company is increasingly prioritising profitability over making volume share gains,…

After a difficult couple of years, the Asia Pacific consumer electronics industry returned to recording positive growth in its retail unit volume sales in 2024. While inflation and a depreciating yen continued to impact the performance in Japan,…

After a difficult couple of years, with high inflation eating into households’ disposable incomes, the consumer electronics performance improved in Western Europe in 2024, but was still only stagnating in unit volume terms. However, a return to…

While consumer electronics was recording positive, if modest, growth in unit volume terms in Middle East and Africa in 2024, a number of countries in the region, particularly in Africa, were seeing falling sales due to prevailing economic…

Consumer electronics has had some difficult times in recent years in Latin America, with the pandemic hitting sales in some countries and the inflationary and uncertain geopolitical environment then impacting performances in the post-COVID-19 period.…

As consumer electronics sales slow amid economic uncertainty, companies are prioritising profitability by offering premium models and leveraging new technologies to enhance product offerings to grow their revenues.

Wearable electronics is expected to maintain negligible retail volume growth in Germany in 2024; however, different categories are set to experience different performances. While smart wearables, which account for nearly two thirds of volume sales,…

The retail volume growth rate of portable players in Germany is set to increase in 2024. This is not only due to continued steady growth for wireless speakers, which makes up the vast majority of this category, but also because e-readers is expected…

After years of decline during the post-pandemic years, mobile phones is finally set to experience retail volume growth in Germany once again in 2024. However, this is expected to be exclusively driven by an increase in sales of smartphones, with…