Home audio and cinema in Thailand will continue to decline in volume terms throughout the forecast period, due partly to the limited amount of space in consumers’ homes. Such products are generally space-consuming and are therefore unlikely be compatible with current trends in interior design - something that is starting to matter more and more to younger people in particular.
Soundbars, however, are expected to remain popular, moving forward, due to their minimal size and high-quality sound output. These are increasingly preferred by consumers who do not want to compromise on sound quality but have limited space for larger speaker systems.
E-commerce accounts for a relatively small proportion of overall volume sales of home audio and cinema, despite having grown in popularity over the review period. In general, Thai consumers less comfortable purchasing these items online, with most preferring to visit bricks-and-mortar stores to learn more about the products on offer.
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Understand the latest market trends and future growth opportunities for the Home Audio and Cinema industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Audio and Cinema industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Audio and Cinema
Home audio and cinema consist of Audio Separates, Home Cinema & Speaker Systems, Hi-Fi Systems and Other Home Audio & Cinema.
See All of Our DefinitionsThis report originates from Passport, our Home Audio and Cinema research and analysis database.
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