The Brazilian market for plant-based dairy is currently dominated by milk alternatives, reflecting the country’s position as the third largest consumer of milk globally. However, companies are now expanding their focus beyond milk, and venturing into other plant-based products, while still prioritising dairy products.
In the plant-based space in Brazil, there is widespread consensus that flavour plays a crucial role as a driver of sales, and is likely to continue to drive the adoption of plant-based alternatives. As companies strive to attract flexitarian consumers who have a wide range of options available, delivering high-quality flavours is essential.
One concern amongst consumers is that plant-based dairy products, despite being rich in fibre and perceived as healthier, often fall short in terms of providing the same nutritional benefits as milk, particularly in terms of calcium and protein content. Milk is widely regarded as a natural source of these essential nutrients, which poses a challenge for plant-based alternatives.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Plant-based Dairy
This is the aggregation of plant-based milk, plant-based yoghurt and plant-based cheese. Please note that plant-based dairy products that are not milk, yoghurt or cheese are tracked under their core dairy categories (e.g. powder milk, margarine and spreads, coffee whiteners etc.)
See All of Our DefinitionsThis report originates from Passport, our Plant-based Dairy research and analysis database.
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