Store Cards in Taiwan

December 2022
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Store cards are not available in Taiwan. Hypermarket chain Carrefour was the last retailer to offer such cards and it ceased its operations in 2005. A trend towards alternative payment options such as digital wallets and the widespread popularity of credit cards means the likelihood of store cards being reintroduced is very low.

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Overview:

Understand the latest market trends and future growth opportunities for the Store Card Transactions industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Store Card Transactions industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Store Card Transactions in Taiwan report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Store Card Transactions in Taiwan?
  • What are the major trends key to understanding Store Card Transactions in Taiwan?
  • How has COVID-19, recession and macroeconomic volatility impacted the market?
  • How long will the market take to recover? What are the opportunities now?
  • How will political context and shifting cultural values shape future growth?
  • Where is future growth expected to be most dynamic?
Download Table of Contents

Charge Cards in Taiwan - Category analysis

Charge Cards in Taiwan - Company Profile

KEY DATA FINDINGS

Charge cards are no longer popular
Charge cards remain a niche for high-end customers
American Express is the main charge card issuer in Taiwan
Competition from premium credit cards set to intensify
American Express Taiwan woos elite with black card account
Premium credit card is more flexible to customers
Table 1 Charge Cards: Number of Cards in Circulation 2017-2022
Table 2 Charge Cards Transactions 2017-2022
Table 3 Charge Cards in Circulation: % Growth 2017-2022
Table 4 Charge Cards Transactions: % Growth 2017-2022
Table 5 Commercial Charge Cards: Number of Cards in Circulation 2017-2022
Table 6 Commercial Charge Cards Transactions 2017-2022
Table 7 Commercial Charge Cards in Circulation: % Growth 2017-2022
Table 8 Commercial Charge Cards Transactions: % Growth 2017-2022
Table 9 Personal Charge Cards: Number of Cards in Circulation 2017-2022
Table 10 Personal Charge Cards Transactions 2017-2022
Table 11 Personal Charge Cards in Circulation: % Growth 2017-2022
Table 12 Personal Charge Cards Transactions: % Growth 2017-2022
Table 13 Charge Cards: Number of Cards by Issuer 2017-2021
Table 14 Charge Cards: Number of Cards by Operator 2017-2021
Table 15 Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 16 Charge Cards Payment Transaction Value by Operator 2017-2021
Table 17 Commercial Charge Cards: Number of Cards by Issuer 2017-2021
Table 18 Commercial Charge Cards: Number of Cards by Operator 2017-2021
Table 19 Commercial Charge Cards Payment Transaction Value by Issuer 2017-2021
Table 20 Commercial Charge Cards Payment Transaction Value by Operator 2017-2021
Table 21 Personal Charge Cards: Number of Cards by Issuer 2017-2021
Table 22 Personal Charge Cards: Number of Cards by Operator 2017-2021
Table 23 Personal Charge Cards Transaction Value by Issuer 2017-2021
Table 24 Personal Charge Cards Transaction Value by Operator 2017-2021
Table 25 Forecast Charge Cards: Number of Cards in Circulation 2022-2027
Table 26 Forecast Charge Cards Transactions 2022-2027
Table 27 Forecast Charge Cards in Circulation: % Growth 2022-2027
Table 28 Forecast Charge Cards Transactions: % Growth 2022-2027
Table 29 Forecast Commercial Charge Cards: Number of Cards in Circulation 2022-2027
Table 30 Forecast Commercial Charge Cards Transactions 2022-2027
Table 31 Forecast Commercial Charge Cards in Circulation: % Growth 2022-2027
Table 32 Forecast Commercial Charge Cards Transactions: % Growth 2022-2027
Table 33 Forecast Personal Charge Cards: Number of Cards in Circulation 2022-2027
Table 34 Forecast Personal Charge Cards Transactions 2022-2027
Table 35 Forecast Personal Charge Cards in Circulation: % Growth 2022-2027
Table 36 Forecast Personal Charge Cards Transactions: % Growth 2022-2027

Credit Cards in Taiwan - Category analysis

Credit Cards in Taiwan - Company Profile

KEY DATA FINDINGS

Mobile payments act as key drivers of credit card transactions
Chinatrust, Fubon and Cathay United Bank are leading credit card issuers
Commercial credit card is insignificant in Taiwan
Consumers open to new cards but crave information and faster application processing
Credit cards to continue sustainable growth over the forecast period
New regulations may reduce insurance spend on credit cards
Table 37 Credit Cards: Number of Cards in Circulation 2017-2022
Table 38 Credit Cards Transactions 2017-2022
Table 39 Credit Cards in Circulation: % Growth 2017-2022
Table 40 Credit Cards Transactions: % Growth 2017-2022
Table 41 Commercial Credit Cards: Number of Cards in Circulation 2017-2022
Table 42 Commercial Credit Cards Transactions 2017-2022
Table 43 Commercial Credit Cards in Circulation: % Growth 2017-2022
Table 44 Commercial Credit Cards Transactions: % Growth 2017-2022
Table 45 Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 46 Personal Credit Cards Transactions 2017-2022
Table 47 Personal Credit Cards in Circulation: % Growth 2017-2022
Table 48 Personal Credit Cards Transactions: % Growth 2017-2022
Table 49 Credit Cards: Number of Cards by Issuer 2017-2021
Table 50 Credit Cards: Number of Cards by Operator 2017-2021
Table 51 Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 52 Credit Cards Payment Transaction Value by Operator 2017-2021
Table 53 Commercial Credit Cards: Number of Cards by Issuer 2017-2021
Table 54 Commercial Credit Cards: Number of Cards by Operator 2017-2021
Table 55 Commercial Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 56 Commercial Credit Cards Payment Transaction Value by Operator 2017-2021
Table 57 Personal Credit Cards: Number of Cards by Issuer 2017-2021
Table 58 Personal Credit Cards: Number of Cards by Operator 2017-2021
Table 59 Personal Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 60 Personal Credit Cards Payment Transaction Value by Operator 2017-2021
Table 61 Forecast Credit Cards: Number of Cards in Circulation 2022-2027
Table 62 Forecast Credit Cards Transactions 2022-2027
Table 63 Forecast Credit Cards in Circulation: % Growth 2022-2027
Table 64 Forecast Credit Cards Transactions: % Growth 2022-2027
Table 65 Forecast Commercial Credit Cards: Number of Cards in Circulation 2022-2027
Table 66 Forecast Commercial Credit Cards Transactions 2022-2027
Table 67 Forecast Commercial Credit Cards in Circulation: % Growth 2022-2027
Table 68 Forecast Commercial Credit Cards Transactions: % Growth 2022-2027
Table 69 Forecast Personal Credit Cards: Number of Cards in Circulation 2022-2027
Table 70 Forecast Personal Credit Cards Transactions 2022-2027
Table 71 Forecast Personal Credit Cards in Circulation: % Growth 2022-2027
Table 72 Forecast Personal Credit Cards Transactions: % Growth 2022-2027

Debit Cards in Taiwan - Category analysis

Debit Cards in Taiwan - Company Profile

KEY DATA FINDINGS

Debit cards see steady growth in transaction value
Digital-only banks is emerging as a niche segment
Commercial debit cards remain nascent
Plus Pay and PX Pay expand digital wallet offerings
Physical debit cards will be used less frequently in the future
Limited developments seen in debit cards
Table 73 Debit Cards: Number of Cards in Circulation 2017-2022
Table 74 Debit Cards Transactions 2017-2022
Table 75 Debit Cards in Circulation: % Growth 2017-2022
Table 76 Debit Cards Transactions: % Growth 2017-2022
Table 77 Debit Cards: Number of Cards by Issuer 2017-2021
Table 78 Debit Cards: Number of Cards by Operator 2017-2021
Table 79 Debit Cards Payment Transaction Value by Issuer 2017-2021
Table 80 Debit Cards Payment Transaction Value by Operator 2017-2021
Table 81 Forecast Debit Cards: Number of Cards in Circulation 2022-2027
Table 82 Forecast Debit Cards Transactions 2022-2027
Table 83 Forecast Debit Cards in Circulation: % Growth 2022-2027
Table 84 Forecast Debit Cards Transactions: % Growth 2022-2027

Pre-Paid Cards in Taiwan - Category analysis

Pre-Paid Cards in Taiwan - Company Profile

KEY DATA FINDINGS

COVID-19 impacts pre-paid transactions
Three players dominate pre-paid category
E-wallets are taking share away from pre-paid cards
Pre-paid transaction decline to continue post-pandemic
New regulation improves the e-ticket and digital wallet ecosystem
E-tickets need to find other opportunities to compete with digital wallets provider
Table 85 Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 86 Pre-paid Cards Transactions 2017-2022
Table 87 Pre-paid Cards in Circulation: % Growth 2017-2022
Table 88 Pre-paid Cards Transactions: % Growth 2017-2022
Table 89 Closed Loop Pre-paid Cards Transactions 2017-2022
Table 90 Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 91 Open Loop Pre-paid Cards Transactions 2017-2022
Table 92 Open Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 93 Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 94 Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 95 Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 96 Pre-paid Cards Transaction Value by Operator 2017-2021
Table 97 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 98 Closed Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 99 Closed Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 100 Closed Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 101 Open Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 102 Open Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 103 Open Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 104 Open Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 105 Forecast Pre-paid Cards: Number of Cards in Circulation 2022-2027
Table 106 Forecast Pre-paid Cards Transactions 2022-2027
Table 107 Forecast Pre-paid Cards in Circulation: % Growth 2022-2027
Table 108 Forecast Pre-paid Cards Transactions: % Growth 2022-2027
Table 109 Forecast Closed Loop Pre-paid Cards Transactions 2022-2027
Table 110 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2022-2027
Table 111 Forecast Open Loop Pre-paid Cards Transactions 2022-2027
Table 112 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2022-2027

Store Cards in Taiwan - Category analysis

Store Cards in Taiwan - Company Profile

Financial Cards and Payments in Taiwan - Industry Overview

Financial cards and payments in 2022: The big picture
Digital banks continue to make progress
Digital wallets drive credit card growth as they become a key payment method
Retailers launch digital wallets elevating the competitive levels
What next for financial cards and payments?
Table 113 Number of POS Terminals: Units 2017-2022
Table 114 Number of ATMs: Units 2017-2022
Table 115 Value Lost to Fraud 2017-2022
Table 116 Card Expenditure by Location 2022
Table 117 Financial Cards in Circulation by Type: % Number of Cards 2017-2022
Table 118 Domestic versus Foreign Spend 2022
Table 119 Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 120 Financial Cards by Category: Number of Accounts 2017-2022
Table 121 Financial Cards Transactions by Category: Value 2017-2022
Table 122 Financial Cards by Category: Number of Transactions 2017-2022
Table 123 Commerical Payments by Category: Value 2017-2022
Table 124 Commercial Payments by Category: Number of Transactions 2017-2022
Table 125 Personal Payments by Category: Value 2017-2022
Table 126 Personal Payments by Category: Number of Transactions 2017-2022
Table 127 M-Commerce by Category: Value 2017-2022
Table 128 M-Commerce by Category: % Value Growth 2017-2022
Table 129 Financial Cards: Number of Cards by Issuer 2017-2021
Table 130 Financial Cards: Number of Cards by Operator 2017-2021
Table 131 Financial Cards: Card Payment Transactions Value by Operator 2017-2021
Table 132 Financial Cards: Card Payment Transactions Value by Issuer 2017-2021
Table 133 Forecast Financial Cards by Category: Number of Cards in Circulation 2022-2027
Table 134 Forecast Financial Cards by Category: Number of Accounts 2022-2027
Table 135 Forecast Financial Cards Transactions by Category: Value 2022-2027
Table 136 Forecast Financial Cards by Category: Number of Transactions 2022-2027
Table 137 Forecast Commercial Payments by Category: Value 2022-2027
Table 138 Forecast Commercial Payments by Category: Number of Transactions 2022-2027
Table 139 Forecast Personal Payments by Category: Value 2022-2027
Table 140 Forecast Personal Payments by Category: Number of Transactions 2022-2027
Table 141 Forecast M-Commerce by Category: Value 2022-2027
Table 142 Forecast M-Commerce by Category: % Value Growth 2022-2027

DISCLAIMER

Summary 1 Research Sources

Store Card Transactions

A store card (also known as a retailer or private label card) contains a “pay later” component and revolving line of credit similar to credit cards. However, store cards must contain usage limited to specific stores within a predefined retail group unlike retailer co-branded cards. Co-branded credit cards issued by retailers acting as financial institutions and without usage restrictions fall into the credit card category.

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This report originates from Passport, our Store Card Transactions research and analysis database.

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