Over the forecast period, consumer sentiment is expected to strengthen in line with rising wages and salaries. This will likely benefit cafés/bars; however, the outlook for bars/pubs remains uncertain.
The current economic environment, marked by rising operating costs and heightened consumer price sensitivity, has led to a decline in profitability across the consumer foodservice industry. This trend is expected to persist for some time, leading to more cost-efficient specialist coffee and tea shops gaining share from traditional cafés.
Costa Coffee is a brand to watch in the forecast period, with a strategy to expand its portfolio beyond soft drinks in Austria, amongst other places. The first Costa Coffee outlet in Austria opened at Vienna Airport in April 2023, followed by a second outlet in a popular shopping centre in Vienna in November.
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Understand the latest market trends and future growth opportunities for the Cafés/Bars industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cafés/Bars industry in Austria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cafés/Bars
This category encompasses all establishments where the focus is on drinking (either alcoholic or non-alcoholic beverages). While a wide variety of snacks and full meals are offered, it is not uncommon for consumers to only order a drink. As a general rule, establishments deriving 50% of their income or more from the sale of drinks are included here.
See All of Our DefinitionsThis report originates from Passport, our Cafés/Bars research and analysis database.
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