The landscape offers a combination of locally produced and imported products, with the former being more competitively priced. However, an increase in unit prices for both categories was noted over the review period.
Both local manufacturers and distributors of imported brands face operational challenges that escalate their business costs in Nigeria while undermining their competitiveness. Factors such as port delays, high duties, bureaucratic hurdles, and inadequate road networks contribute to prolonged product transit times, leading to some brands being out of stock.
While pharmacies are anticipated to be the primary distributors, dermatological products are gradually making inroads into modern grocery channels, particularly in urban areas. This shift is expected to enhance the market penetration of dermatologicals, particularly in categories such as nappy rash treatments.
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Understand the latest market trends and future growth opportunities for the Dermatologicals industry in Nigeria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dermatologicals industry in Nigeria, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dermatologicals
Includes topical standard and herbal/traditional medicated products used to alleviate symptoms or treat skin or hair ailments. Exclude any systemic (oral) options to treat skin conditions or diseases.
See All of Our DefinitionsThis report originates from Passport, our Dermatologicals research and analysis database.
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