Other hot drinks is set to maintain retail volume and current value growth in China in the forecast period, along with foodservice volume growth. However, the latter is still not expected to return to anywhere near the pre-pandemic level of sales, as more customers, particularly the younger population, are likely to switch to consuming coffee and soft drinks in foodservice outlets.
In the forecast period, all categories within flavoured powder drinks are forecast to continue to decline due to the health trend. This is due to the potential detrimental effects of overconsumption of such products, including increased risk of weight gain.
Novel products tend to focus on online channels for their launch. In addition to already established e-commerce platforms such as Tmall, Douyin and RED in particular are increasingly relevant and important for other hot drinks brands, including cross-category entrants and new brands, to reach young, curious consumers.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!