Wireless speakers will continue to register healthy volume growth over the forecast period, with the same factors driving growth as in 2024. Sony and JBL will continue to lead, as they are perceived as delivering on quality and are also seen as innovators, with both together accounting for nearly half of volume sales.
While e-readers will register further volume decline over the forecast period, it will be modest and not as steep as the decline over the review period. There is still potential demand for e-readers and further innovation will increase their appeal.
Portable multimedia players and other portable media players will register a steep decline over the forecast period, as they will be regarded as obsolete. Romanians now use smartphones for most of their media and entertainment use.
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Understand the latest market trends and future growth opportunities for the Portable Players industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Portable Players
This report originates from Passport, our Portable Players research and analysis database.
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