Value growth of paediatric consumer health will be supported by greater interest in higher quality and premium products over the forecast period. Parents are increasingly interested in purchasing the most effective remedies, but also value those with natural ingredients and fewer side effects.
Poor demographic trends have been plaguing Croatia for more than a decade. The high emigration rate of younger consumers and low income levels are forcing young couples to have children later or start a family in the country of emigration.
Value growth of paediatric cough/cold remedies was elevated during the last year of the review period as the reopening of schools and return to socialising in the aftermath of the pandemic caused an increase in traditional respiratory infections among children aged 3-12. These consumers had not been exposed to such illnesses whilst staying at home during the pandemic and their resistance to coughs and colds was weakened.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See All of Our DefinitionsThis report originates from Passport, our Paediatric consumer health research and analysis database.
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