Shoe polish will be the weakest performer over the forecast period, and will register only marginal volume growth. There is a trend towards more casual footwear, such as trainers, and this will dampen volume sales for shoe polish.
There is a rising threat for polishes over the forecast period. There is an increasing range of multi-purpose cleaners, that are suitable for cleaning varying surfaces.
Brands are likely to launch new products during the forecast period, focusing on convenience, thus adding more wipes, sprays and aerosol presentations to their ranges. Also, with consumers being increasingly conscious about protecting the environment, major brands will focus on developing more natural products that rely less on petroleum derivatives.
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Understand the latest market trends and future growth opportunities for the Polishes industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Polishes industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Polishes
This is the aggregation of shoe, floor, furniture and metal polish.
See All of Our DefinitionsThis report originates from Passport, our Polishes research and analysis database.
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