Although Hong Kong’s consumers have become increasingly sensitive to the cost of living and pricing of their day-to-day purchases, many of them do not prioritise low prices and cheap alternatives, as they are unwilling to sacrifice quality. Consumers are not merely seeking the lowest-priced products, but rather are looking for quality products at affordable price points.
The landscape of drinking milk products in Hong Kong is set to become increasingly challenging, with a combination of heightened competition from mainland brands, consumer sensitivity to pricing due to the high cost of living, and the need to adapt to changing consumer preferences. One key challenge is the ongoing expansion of mainland Chinese brands into Hong Kong, as they seek to capture the attention of new mainland immigrants as well as tourists visiting the city.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!