As consumers return to busier, more active lifestyles, demand for digestive remedies is projected to increase. Malaysians are likely to have less time for healthy and balanced home-cooked meals and are expected to show a greater reliance on fast food and unhealthy snacks.
Despite a bright outlook for digestive remedies, the category is still likely to face competition from the growing number of consumers who are turning to dietary supplements like probiotics to treat their digestive complaints. These products are likely to reduce Malaysians’ reliance on digestive remedies for treatment purposes, as they are generally viewed as safer and gentler than OTC medications.
Diarrhoeal remedies are expected to grow in prominence over the forecast period, thanks to their widening availability in various pharmacy outlets, including Big Pharmacy, Multicare Pharmacy and AA Pharmacy. Consumers will also be more inclined to purchase such products themselves, without consulting a general practitioner.
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Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Malaysia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Malaysia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See All of Our DefinitionsThis report originates from Passport, our Digestive Remedies research and analysis database.
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