Digestive remedies in Switzerland is expected to increase marginally over the forecast period, partly due to the maturity of the category. There is not much scope for further expansion while the category is already saturated, with companies likely to struggle to innovate and increase penetration.
The shift towards herbal/traditional products is expected to be one of the major trends in digestive remedies in Switzerland during the forecast period. Motivating this shift in consumer perceptions is the increasing suspicion of products that are made using synthetic chemical compounds and scepticism over the ability of these products to conform to the new standards that many consumers hold their consumer health products to, in line with the emerging scepticism of synthetic pharmaceuticals generally.
E-commerce is growing at a pace in Switzerland, and in digestive remedies it is predicted to witness stronger growth in the years ahead. Some consumers are uncomfortable about asking for digestive remedies in front of other shoppers in the pharmacy, and will seize the opportunity to order online.
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Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See All of Our DefinitionsThis report originates from Passport, our Digestive Remedies research and analysis database.
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