Home improvement in Switzerland is expected to decline in the forecast period primarily because demand has reached saturation point. During the pandemic, there was a significant surge in home renovations as people spent more time indoors and sought to improve their living spaces.
Wooden flooring is expected to grow slightly in Switzerland in 2025, driven by consumer preferences for environmentally friendly and durable products. Swiss consumers are expected to prioritise flooring that not only matches the aesthetic style of their homes but also fits harmoniously with their furniture and is easy to care for.
In the forecast period, retail e-commerce is expected to play a significantly more important role in home improvement compared to the years prior to the pandemic. As the channel only had a relatively low category share prior to the outbreak of COVID-19, growing consumer awareness of and satisfaction with retail e-commerce in home improvement will continue driving its upward trend in the forecast period.
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Understand the latest market trends and future growth opportunities for the Home Improvement industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See All of Our DefinitionsThis report originates from Passport, our Home Improvement research and analysis database.
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