Retail sales of home improvement products will struggle to see any perceptible growth in constant value terms ( 2023 prices) over the forecast period. With the economic outlook is looking uncertain, at least in the short-term, consumers may be reluctant to spend their hard-earned money on discretionary purchases.
Wood flooring is expected to retain a significant share of the Taiwanese renovation market in the coming years, thanks to a deep-rooted consumer preference for the warmth and texture that the material provides. In addition, domestic and international brands offer numerous options, catering to various styles and budgets.
It is expected that demand for decorative paints will increase over the forecast period, consistent with the rising popularity of DIY projects. Consumers are taking an increasingly hands-on approach to decorating their interiors and are therefore likely to look beyond traditional paint to embracing innovative coatings that add depth and character to their spaces.
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Understand the latest market trends and future growth opportunities for the Home Improvement industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Improvement industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Improvement
Includes: products purchased by consumers through retail channels.Excludes: commercial sales to professional builders / tradesmen / contractors etc. Home improvement refers to bathroom and sanitaryware, decorating sundries, floor covering, hand tools, hardware, home paint, kitchen sinks, power tools, wall covering and other home improvement.
See All of Our DefinitionsThis report originates from Passport, our Home Improvement research and analysis database.
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