The looming threat of cost-of-living pressures and a downward economic trend poses immediate challenges to forecast period projections. Anticipated negative impacts on household disposable income levels will likely alter purchasing patterns and decision-making processes.
Continuing the trend from the review period, sustainability in surface care is expected to primarily focus on packaging innovation (use of recycled or recyclable materials and minimising plastic usage) and the use of natural ingredients/biodegradable formulations. Dilute-at-home formats, like tablets and concentrated liquids, are projected to gain wider acceptance with increased availability and heightened household awareness.
The shift towards flexible working hours and conditions, coupled with a greater acceptance of remote working and work from home, is altering work dynamics. A higher incidence of remote working, especially from home, provides households with more opportunities to engage in cleaning chores, creating a sustained demand for surface care products.
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Understand the latest market trends and future growth opportunities for the Surface Care industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Surface Care industry in Sweden, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Surface Care
This is the aggregation of multi-purpose, bathroom, oven , kitchen, window/glass, and floor cleaners, descalers, drain openers, scouring agents, household antiseptics and wipes.
See All of Our DefinitionsThis report originates from Passport, our Surface Care research and analysis database.
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