Following considerable expansion of 6.4% in 2021, annual real GDP in Hong Kong shrank by 3.
A notable trend in 2023 within Hong Kong's home and garden industry was the increasing demand for eco-friendly and sustainable gardening practices and products. With growing awareness of environmental issues and a desire to reduce carbon footprint, many residents turned towards organic gardening methods such as composting and natural pest control, to cultivate their green spaces.
In 2023, the competitive landscape of home and garden in Hong Kong witnessed notable developments among major players and brands. Ikea and Brita maintained their leadership of beverageware, despite an overall value sales decline due to shifting consumer preferences towards healthier lifestyles and reduced discretionary spending habits.
Although sales of home and garden in Hong Kong continued to be driven by retail offline in 2023, the convenience and accessibility offered by e-commerce platforms continued to attract a considerable proportion of consumers. Major online retailers such as Alibaba's Tmall and JD.
Over the forecast period, home and garden in Hong Kong is expected to witness a further emphasis on creating green spaces within limited indoor and outdoor areas, driven by factors such as the shrinking average size of apartments and the increasing focus on environmental sustainability. This trend is expected to fuel demand for indoor plants, as residents seek to beautify their living spaces and engage in leisure gardening activities.
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Understand the latest market trends and future growth opportunities for the Home and Garden industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
If you're in the Home and Garden industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home and Garden
This project has a strict focus on sales to consumers only. Trade and professional sales are excluded. Home and garden refers to gardening, home improvement, homewares and home furnishings.
See All of Our DefinitionsThis report originates from Passport, our Home and Garden research and analysis database.
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