The market for butter and spreads in Lithuania is highly saturated, which is anticipated to result in a decline in overall demand during the forecast period. However, butter is anticipated to buck this general trend to achieve positive retail volume growth, reflecting a rising interest in natural, unprocessed dairy products among the local population.
As mentioned previously, private label products have significantly gained traction in the butter and spreads market, due to the high cost of living, which has made these options more attractive to budget-conscious consumers. This trend is particularly evident in staple categories like butter and spreads, where Maxima's private label lines, Farm Milk and Well Done, are increasingly recognised for their quality and value.
Auga, which has built its reputation on premium, sustainable products, made a notable entry into the Litha market in 2024. With a focus on dairy staples, including butter, the player has maintained a focus on high-quality standards while positioning its new offerings within the mid-price range.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Butter and Spreads industry in Lithuania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Butter and Spreads industry in Lithuania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Butter and Spreads
This is the aggregation of butter, cooking fats and margarine and spreads.
See All of Our DefinitionsThis report originates from Passport, our Butter and Spreads research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!