In a saturated landscape, eye care will register moderate current value and volume growth over the forecast period. Partly as a result of more widespread remote working, the use of screens is set to increase, leading to greater instances of ocular discomfort, with many consumers seeking relief from dry and strained eyes through eye care products.
Denmark’s ageing population will support the growth of standard eye care over the forecast period. Older consumers are more likely to experience dry eyes and eye strain due to the deterioration of the eye muscles.
Allergy eye care is expected to continue to see positive growth over the forecast period as the percentage of consumers suffering from allergies increases. According to DMI Danish, summers are becoming warmer over time, leading to an extended pollen season year-on-year.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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