In May 2023, the Portuguese government took the decision to transpose into national legislation the European directive of 29 June 2022, which equates heated tobacco with other tobacco products, prohibiting, amongst other things, the sale of flavoured heated tobacco. By reinforcing the smoking ban, Portuguese authorities claimed the objective is to “reduce consumption incentives and contribute to a tobacco-free generation by 2040”.
Smoking prevalence has been increasing amongst younger generations. They have been influenced by social media and are more inclined to experiment with different kinds of products.
At the time of writing, there has been no indication that the government is considering liberalising the distribution of NRT smoking cessation aids in the short to medium term. Therefore pharmacies and health and personal care stores, in this case parapharmacies, are expected to remain the main distribution channels for NRT smoking cessation aids in Portugal over the forecast period.
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Understand the latest market trends and future growth opportunities for the NRT Smoking Cessation Aids industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the NRT Smoking Cessation Aids industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
NRT Smoking Cessation Aids
Nicotine-based products such as gum, lozenges, patches, and inhalators used to aid smoking cessation. Exclude electronic cigarettes (e-cigarettes).
See All of Our DefinitionsThis report originates from Passport, our NRT Smoking Cessation Aids research and analysis database.
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