The market for NRT smoking cessation aids in the Philippines is set for continued growth in current value terms over the forecast period. One factor behind this trend will be the rising cost of smoking, due to increased excise taxes and price hikes by tobacco manufacturers.
One key trend influencing sales of NRT smoking cessation aid during the forecast period is the shift from cigarettes to smokeless tobacco products. Following global trends, companies like Philip Morris have introduced heated tobacco products like IQOS in the Philippines, as part of its long-term strategy to switch away from cigarette production.
During the forecast period, the market for NRT smoking cessation aids is expected to see significant product expansion, with Nicorette leading the way in terms of innovation. Nicorette, under Kenvue and Johnson & Johnson, has quickly become the top choice for smokers seeking to reduce nicotine consumption, establishing itself as the dominant brand since its introduction in 2021.
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Understand the latest market trends and future growth opportunities for the NRT Smoking Cessation Aids industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the NRT Smoking Cessation Aids industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
NRT Smoking Cessation Aids
Nicotine-based products such as gum, lozenges, patches, and inhalators used to aid smoking cessation. Exclude electronic cigarettes (e-cigarettes).
See All of Our DefinitionsThis report originates from Passport, our NRT Smoking Cessation Aids research and analysis database.
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