OTC medicines are expected to promote natural ingredients on their packaging, appealing to the rising amount of consumers looking for natural products they believe to boost their immunity. For example, natural ingredients like echinacea, are believed to boost the immune system and help fight off infections.
When it comes to cough, cold, and allergy medicine, consumers seek out the nearest, most convenient outlet to purchase their items – aiming for fast relief. This category is considered to be affordable, so whatever brand is available is usually considered to be fine by consumers.
There is an increasing amount of Costa Ricans who prefer to treat coughs and colds with herbal or traditional remedies, rather than relying on OTC medications. Many of these remedies are based on traditional knowledge passed down through generations and involve the use of natural ingredients.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Cough, Cold and Allergy (Hay Fever) Remedies industry in Costa Rica, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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