The return of consumers to their normal, pre-pandemic lifestyles will support demand for wound care products over the forecast period. With the resumption of outdoor activities, including sports, they will become more inclined to experience minor injuries.
Wound care is a mature category with limited scope for new product launches. This, together with increased price competition, will serve to limit growth potential over the forecast period.
Modern grocery retailers is expected to remain the largest channel for wound care over the forecast period. However, e-commerce will continue to see positive growth as online shopping becomes a normal part of everyday life for consumers of all ages.
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Understand the latest market trends and future growth opportunities for the Wound Care industry in Sweden with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Wound Care
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See All of Our DefinitionsThis report originates from Passport, our Wound Care research and analysis database.
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