Depilatories is facing minimal volume growth in the forthcoming period at a significantly lower pace compared to the review period. Demand will stagnate due to the declining population, coupled with limited disposable income, and this will compromise the future growth of the category over the forecast period.
Women’s pre-shave is set to remain the most dynamic product category over the forecast period. Female consumers are keen on female positioned pre-shave products, which will remain attractive compared to men’s pre-shave options.
The three category leaders, Procter & Gamble doo, Société Bic SA and Reckitt Benckiser Group Plc are set to remain the major category players shaping development over the forecast period. These companies and their respective brands are set to remain active when it comes to key new product launches with a firm commitment to product innovation.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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