South Africans who are used to a specific format of depilatory will most likely continue to purchase it over the long term. Consumers with sensitive skin or other skin concerns often remain loyal to a certain depilatory brand, which is likely to support certain players over the forecast period.
As consumers in South Africa are struggling to survive off their monthly salaries, they are looking at ways to save money. One strategy that local consumers have adopted is to check the prices of depilatories on Shein.
Depilatories in South Africa lacked innovation during the review period. Many options of depilatories in the country have become legacy or heritage brands that are likely to remain popular without needing to drastically change design, format or formulation to retain their target audience.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in South Africa with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in South Africa, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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