Consumers are expected to start trading up again in depilatories over the forecast period despite the challenges posed by high inflation. With consumer purchasing power expected to increase in the coming years, this is expected to boost sales of depilatories.
Electric razors equipped with precision blades and intense pulsed light (IPL) devices designed for home use will likely continue to pose strong competition to sales of depilatories. Particularly among younger generations, there is a growing awareness of advanced beauty treatments and a willingness to embrace device-based home treatments.
There is a growing trend towards eco products across beauty and personal care, including depilatories, with manufacturers increasingly launching more sustainable solutions. For example, the new Wilkinson Sword Xtrem3 Beauty Eco range features a handle made from 95% recycled plastic and packaging crafted from 100% recycled paper, thereby providing a more environmentally friendly option.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Hungary with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Depilatories industry in Hungary, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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