Falling inflation should bring about the stabilisation of prices and improve consumer purchasing power over the forecast period. Demand for oral care is expected to strengthen driven also by premiumisation.
Less than half of Belgian citizens pay attention to gum health issues. As such, there is a substantial opportunity for oral care products specifically addressing mouth sensitivity and gum health over the forecast period.
Rising consumer awareness of oral health, coupled with an improvement in consumer confidence and desire to spend, is likely to result in positive growth for categories such as mouthwashes and dental floss. These categories still remained a niche during the review period, but this will change as the forecast period progresses.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Oral Care industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Oral Care industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Oral Care
This is the aggregation of toothpaste, toothbrushes, mouthwashes/dental rinses, denture care, mouth fresheners at-home teeth whiteners and dental floss.
See All of Our DefinitionsThis report originates from Passport, our Oral Care research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!