Wound care is anticipated to record steady growth in value and volume terms over the forecast period, albeit sales are not expected to see a full return to levels seen before Russia's invasion of Ukraine. Stronger growth and a full recovery will likely rest on the end of Russia’s war as until this happens Ukraine’s population is unlikely to recover.
Sticking plasters/adhesive bandages will remain the largest category but growth is likely to be limited due to the significant drop in the population of children in the country since Russia’s invasion. Children are key consumers of these products and thus until the war is over the category’s growth prospects are likely to remain muted.
The competitive landscape within wound care is likely to remain relatively fragmented in Ukraine over the forecast period. Local companies will remain strong in the category, especially in gauze, tape and other wound care, due to their traditional focus on quality and affordability.
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Understand the latest market trends and future growth opportunities for the Wound Care industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Wound Care
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See All of Our DefinitionsThis report originates from Passport, our Wound Care research and analysis database.
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