A significant proportion of consumers in Ireland already take dietary supplements on a regular basis and this is expected to grow in the years ahead. Dietary supplements is therefore set to perform positively over the forecast period, with solid growth in total current value sales projected and most categories expected to expand in volume terms.
The growing issues of obesity and mental health in Ireland are likely to drive sales of related dietary supplements over the forecast period. In addition to the ageing population, obesity and mental health are a key focus for health professionals.
Online sales are expected to become a more prominent distribution channel for dietary supplements in Ireland during the forecast period, which should intensify overall price competition in this category. The pandemic has increased consumer appreciation for the convenience, wide range of choices and potential for better price deals afforded by online shopping, while also compelling leading store-based specialist retailers like Holland & Barrett to step up investment in their digital sales and marketing strategies.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See All of Our DefinitionsThis report originates from Passport, our Dietary supplements research and analysis database.
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