Dietary supplement will register healthy constant value and volume growth over the forecast period. While vitamins will still account for more value sales, increased awareness of the benefits of dietary supplement will drive value sales over the forecast period.
Increased awareness and consumer education campaigns have played a role in driving the dietary supplements market. Health professionals, including doctors and pharmacists, have been providing guidance to consumers on the appropriate use of dietary supplements and this will continue to support volume sales over the forecast period.
Over the forecast period, e-commerce has huge growth potential within dietary supplements. As the pharmaceutical e-commerce sector is still niche, coupled with the fact that many consumers tend to be wary about online purchases, the changing dynamics present a huge opportunity for investment in the channel.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Pakistan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Pakistan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See All of Our DefinitionsThis report originates from Passport, our Dietary supplements research and analysis database.
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