Consumers already recognise the importance of health and wellness and the role herbal/traditional products can play to support their wellbeing. Moving forward, improved quality of life and growing demand for more effective and more natural consumer health products, will be the major factors driving growth of the herbal/traditional products category.
The trend towards self-medication for stress, anxiety and a growing interest in herbal/traditional remedies will drive sales of herbal/traditional sleep aids in the coming years. Consumers are looking for solutions to help them relax or get better sleep, due to hectic lifestyles and stress factors.
Chemists/pharmacies continue to dominate the distribution of herbal/traditional products, with the review period seeing marginal growth in value share of drugstores/parapharmacies and, to a lesser extent, supermarkets.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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