Since the pandemic, the French population has shown a consistent preference for natural products. Sales of herbal and traditional products are projected to grow significantly over the next five years.
While natural or herbal consumer healthcare products in many categories are often the most dynamic, this is not the case for nicotine replacement therapy (NRT) smoking cessation aids. Although herbal alternatives to brands like Nicorette exist, these herbal substances are primarily found within dietary supplements.
Digestive issues remain prevalent due to heightened levels of stress and anxiety among younger generations, with phytotherapy often regarded as a safer alternative to synthetic or chemical compounds. This perception stems from the belief that natural ingredients are less likely to result in adverse effects.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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