The outlook is positive across herbal/traditional products. However, the tough economic situation in Finland is likely to act as a significant constraint on growth, especially in the first years of the forecast period as higher prices prevent some consumers from buying these products.
Herbal/traditional sleep aids is expected to be the fastest growing area in the forecast period. This area has suffered in the past from increased competition from melatonin, but now consumers are displaying renewed interest in herbal sleep aids such as valerian.
Herbal/traditional products positioned to relieve stress are expected to do well in the forecast period, with the potential of such products already illustrated by the entry of ashwagandha products in the market. Consumers increasingly perceive modern lifestyles to be hectic and stressful, and are keen to find ways to address this issue.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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