Herbal/traditional products is expected to record further growth over the forecast period as consumers prioritise health and wellness and look to adopt a more natural and holistic approach to their overall health. Frequent key new product launches will also positively impacting future sales.
Herbal/traditional paediatric dietary supplements is set to remain the fastest growing product range within herbal/traditional products over the forecast period. Stable consumer demand for herbal/traditional dietary supplements positioned for young children is set to continue as products in this category are perceived to be milder, more natural and generally more beneficial to younger consumers than their standard non-herbal counterparts.
Promotion on social media has not taken off to the same extent for herbal/traditional products as it has for other products such as sports nutrition. However, a lot of discussion around health and wellness is in the online space, and as a result, herbal/traditional products will also increasingly be prompted on social media.
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Understand the latest market trends and future growth opportunities for the Herbal/Traditional Products industry in North Macedonia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Herbal/Traditional Products industry in North Macedonia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Herbal/Traditional Products
Botanicals or traditional remedies are products that have a long tradition of use, decades of established reputation, and are considered alternative remedies to standard medicine. Traditional medicine remedies such as Ayurveda, Traditional Chinese Medicine (TCM), Unani, Kampo, etc. are included. Homeopathic remedies are excluded. Only packaged products are tracked.
See All of Our DefinitionsThis report originates from Passport, our Herbal/Traditional Products research and analysis database.
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