The meals and soups category is expected to see continued growth in the forecast period. Growing demand will be supported by the rising number of consumers with young families leading increasingly hectic lifestyles in urban environments, who have a need to provide food quickly and easily.
In the forecast period, halal dim sum, siewmay, bento products and other specialist Asian meals are expected to see consumption rise. Apart from the fact that the taste is very familiar to consumers, these products are also predicted to become favourites of consumers who want products that are widely sold and popular at various outlets in the consumer foodservice industry without having to buy them directly at the outlets, but would rather be able to cook them simply at home by steaming or frying.
The Indonesian market for shelf stable soup remains small, with the category continuing to be constrained by a lack of strong marketing support and limited brand availability. Shelf-stable soup is not widely consumed in Indonesia since many people perceive it to be a Western product that is inferior to freshly made soup.
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Understand the latest market trends and future growth opportunities for the Meals and Soups industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Meals and Soups industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Meals and Soups
This is the aggregation of ready meals, pizza, food kits, prepared salads, and soup. Includes: These are products that have had recipe 'skills' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Food kits is an exception where typically the extent of preparation is much shorter than other meal products; includes meal kits where consumers are to put together pre-portioned ingredients and cook with the guidance of recipe cards. Ready meals are generally accepted to be complete meals that require few or no extra ingredients. However, in the case of shelf stable ready meals, the term also encompasses meal 'centres’; for food kits, they do require a degree of cooking and preparation. As such, some meals may require cooking (ready-to-cook); others may simply need reheating, prior to serving (ready-to-eat). Excludes: Any products sold unpackaged and/or by weight, including food sold from a retail deli counter.
See All of Our DefinitionsThis report originates from Passport, our Meals and Soups research and analysis database.
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