Vegan and vegetarian ready meals will continue gaining both shelf space and popularity among Slovak consumers over the forecast period when Slovaks are able to afford to spend more money on higher-quality foods. The growing number of flexitarians and vegans offers future growth potential, and intensive product innovation will remain key as manufacturers invest in optimising product taste and texture.
Slovakia is seeing legislative pressure to benefit vegan and free-from products with a lower VAT rate. This could potentially extend from staple products into ready meals over the forecast period, though this matter is unlikely to be seriously considered during the first year of the new government elected in September 2023.
Soups free from artificial preservatives, colourants and made from natural and high-quality ingredients will become more popular over the forecast period. Chilled soups in particular is expected to make a comeback, having seen a weakened product offer immediately post pandemic when consumers returned to more frequent dining out.
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Understand the latest market trends and future growth opportunities for the Meals and Soups industry in Slovakia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Meals and Soups industry in Slovakia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Meals and Soups
This is the aggregation of ready meals, pizza, food kits, prepared salads, and soup. Includes: These are products that have had recipe 'skills' added to them by the manufacturer, resulting in a high degree of readiness, completion and convenience. Food kits is an exception where typically the extent of preparation is much shorter than other meal products; includes meal kits where consumers are to put together pre-portioned ingredients and cook with the guidance of recipe cards. Ready meals are generally accepted to be complete meals that require few or no extra ingredients. However, in the case of shelf stable ready meals, the term also encompasses meal 'centres’; for food kits, they do require a degree of cooking and preparation. As such, some meals may require cooking (ready-to-cook); others may simply need reheating, prior to serving (ready-to-eat). Excludes: Any products sold unpackaged and/or by weight, including food sold from a retail deli counter.
See All of Our DefinitionsThis report originates from Passport, our Meals and Soups research and analysis database.
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