Demand for vitamins is projected to remain stable over the forecast period as local consumer knowledge surrounding their health and wellness improves. Euromonitor International’s Voice of the Consumer: Health and Nutrition Survey (fielded February 2024), found that 13.
Increased competition between brands of vitamins and combination dietary supplements provides an opportunity for private label over the forecast period. Combination dietary supplements appeal through the perception that they are formulated with additional ingredients for more comprehensive health benefits.
The threat from functional/fortified food and drink is anticipated to intensify over the forecast period. Innovation within the health and wellness space has focused on nutrition, with brands releasing healthier products through the addition of vitamins and supplements.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Vitamins industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vitamins industry in United Kingdom, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Vitamins
This report originates from Passport, our Vitamins research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!