Sweet spreads is set to see slow and stable growth throughout the forecast period in current value terms. However, little movement is expected in retail volume terms, and sales will remain below the pre-pandemic level due to the health trend.
VEpiaopiao is a start-up brand that specialises in sauces and sweet spreads. It consistently draws inspiration from trendy foodservice dishes and flavours, and adapts these ideas into its products.
There is a wave of product innovation in pastries, and therefore despite the snackification trend, bread is losing share to pastries. Thus, sweet spreads which are most often consumed with bread, such as jams and preserves, chocolate spreads, and nut and seed based spreads, are likely to have difficulty maintaining growth rates as high as those seen in the review period, with chocolate spreads even expected to see a continuous retail volume decline.
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Understand the latest market trends and future growth opportunities for the Sweet Spreads industry in China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Excludes: Any products sold unpackaged or in bulk; margarine, butter substitutes, vegetable-oil based, yeast-based, and meat/seafood-based spreads.
See All of Our DefinitionsThis report originates from Passport, our Sweet Spreads research and analysis database.
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