In the upcoming years, bath and shower faces a slowdown in growth compared to the review period. Negative demographic trends in Bosnia and Herzegovina will weigh heavily on sales and limit the potential consumer base, as more people emigrate to other countries and fewer births occur.
In contrast to the maturity seen in most bath and shower categories, several niche product categories will enjoy strong growth over the forecast period. Rapid growth will be seen in intimate wipes and bath additives, representing the best performing categories in both retail volume and constant value terms.
Liquid soap continues to gain popularity due to its convenient, practical and hygienic format over bar soap. Volume sales of bar soaps are expected to further stagnate over the forecast period.
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Understand the latest market trends and future growth opportunities for the Bath and Shower industry in Bosnia and Herzegovina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Bath and Shower industry in Bosnia and Herzegovina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Bath and Shower
This is the aggregation of bar soap, bath additives, body wash/shower gel, intimate washes, intimate wipes, liquid soap and talcum powder. Includes perfumed line extensions of mass or premium fragrances if sold individually; if part of a gift set these products are excluded.
See All of Our DefinitionsThis report originates from Passport, our Bath and Shower research and analysis database.
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