Cider/perry is projected to see steady growth over the forecast period with total volume sales expected to exceed pre-pandemic levels by the end of the forecast period. Nonetheless, growth rates are unlikely to achieve the highs seen at the beginning of the review period with the category expected to start showing signs of maturity.
Many Ukrainians preferred cider/perry with a high alcohol strength (eg 6.5-8.
Flavoured variants should help to drive category growth and new product development within cider/perry. Fruit and berry flavours, as well as tastes mimicking popular wine varieties such as Fragolino and rosé will likely prove popular, while other players could look to capitalise on the cocktail trend with new options inspired by mixology.
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Understand the latest market trends and future growth opportunities for the Cider/Perry industry in Ukraine with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cider/Perry
Cider is made from fermented apple juice while perry is made from fermented pear juice. Both artisanal and industrial cider/perry are included.
See All of Our DefinitionsThis report originates from Passport, our Cider/Perry research and analysis database.
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